This course provides a comprehensive overview of the Conduct of Business Sourcebook (COBS) rules and their application in financial services. Learners will explore key principles such as acting in clients’ best interests, understanding client categorisation, and ensuring clear, fair, and non-misleading communication. The course also covers suitability and appropriateness assessments, rules on inducements, and the importance of effective execution policies. Designed for professionals in financial services, this course equips participants with the knowledge to ensure compliance and uphold high standards of client conduct. By the end, learners will be able to confidently apply COBS rules to real-world scenarios, enhancing both client trust and regulatory adherence.